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Break through the noise and

Make Your Non-Profit
Unforgettable to Funders.

Turn your story into a fundraising superpower that attracts donors and keeps them coming back.

You’re doing incredible work, but it’s impossible to stand out from similar organizations. Your staff is already stretched thin and forced to juggle multiple responsibilities. Focusing on your message is the last thing on your mind — but you know it’s the key to unlocking donors’ hearts and wallets.

Changing Lives but Struggling to Increase Funding?

Maybe you’ve caught yourself thinking:

"Great at our mission, terrible at explaining why it matters."

Your team excels at delivering life-changing services, but when funders ask what makes you different from similar organizations, the words just don’t come, and you’re constantly forced to react rather than lead the conversation.

“Need new revenue, but who has 3 months to figure out social media trends?”

You’re navigating a rapidly evolving funding landscape where everyone talks about mastering marketing trends, but you don’t have time for that while you’re trying to make payroll.

“Program deadlines or donor stories? Can’t do both.”

Between managing volunteers, reporting requirements, and delivering services, storytelling keeps falling to the bottom of your priority list — yet your gut knows stories are crucial for survival.

Our Impactale™ method helps non-profits define an authentic story that resonates with funders’ hearts. You’ll come away with the strategy and tools you need to create your own compelling stories and immediately spread your message to the donors you want to reach.

GET IMMEDIATE RESULTS

Story Session with Shawn

In a single 60-minute session,I will guide you through the critical first step in the Impactale framework that unlocks your entire story by writing your Empathy Thread statement — that critical emotional connection between funders and your life-changing work.

Use it immediately to help make donors feel like active participants instead of passive observers.

Book Your Story Session Now

Valued at $500 — Yours at No Cost

Only 4 spots available this month — secure yours before they’re gone.

This high-impact session is available free of charge to non-profits with budgets of approximately $150,000 – $1,000,000.

Once you’ve discovered your Empathy Thread — the first essential step in our full Impactale framework — then you’ll be ready to build the complete storytelling system that turns this connection into consistent funding.

How We’ll Work Together

Ready to go beyond immediate relief?

When you’re ready to revolutionize your entire storytelling strategy, here’s how our complete Impactale process works:

  1. 1

    Connect Your Empathy Thread

    Identify the strongest emotional connection current and potential funders can make to your mission-driven work.

  2. 2

    Secure Your Engagement Anchors

    Make your audience feel like active participants in your story by crystalizing what’s truly at stake.

  3. 3

    Capture Your Impact Imagery

    Create a compelling photo story that brings your mission to life and ultimately sways donors.

  4. 4

    Spread Your Story

    Maximize the impact of your reach with a cohesive communications strategy.

We’ll guide you every step of the way, focusing on the mission-critical elements which you can use to maximize the impact of all of your funder-facing communications (fundraising, website, email, digital).

Ultimately, you’ll be positioned for continuous innovation and deeper community impact by making your mission crystal clear to the donors you want to attract.

From Board Member to Brand Builder

Meet Shawn —the force behind Impactale

Shawn Graham, Founder of Pittsburgh Marketing Firm Deep Varnish

Having served as both a Habitat for Humanity board member and one of the strategic minds behind SAE Foundation’s rebrand, I’m now proud to bring my own unique blend of storytelling and nonprofit insider knowledge to you through Impactale.

Here’s how Impactale has helped non-profits like SAE Foundation:

  • 36%

    increase in household first-time donors

  • 112%

    increase in social media engagement

  • 58%

    increase in organic web traffic

By the end, you’ll finally have:

  • a nonprofit brand with a clear emotional connection to funders

  • a bank of stories centered around your constituents

  • storytelling systems to consistently attract & retain donors

Advance your mission by orders of magnitude with one simple change you can start using immediately.